Five Keys to Help Black Start-ups Increase Access to Capital

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While the struggling economy has definitely served as a catalyst for encouraging African Americans to consider starting their own businesses, current research from the Ewing Marion Kauffman Foundation shows that black-owned businesses continue to face barriers to access to capital that may be based on race.

According to the report, Patterns of Financing: A Comparison Between White and African-American Young Firms:

About 55% of white-owned firms have debt financing in their start-up year and in the follow-up years, while only 47% of black-owned firms have the same; white-owned businesses have more than $80,000 of initial capital on average, while black-owned businesses have less than $30,000 in start-up capital; black-owned businesses rely much more on owner equity than do white-owned businesses -- 56% compared to only 34% in white-owned businesses; and, outsider debt (informal investors, venture capitalists, etc.) accounts for more than 40% of the white-owned business financing, but makes up just 27% for black-owned businesses.

In an interview, Daryl Williams, director of minority entrepreneurship programs at the Kauffman Foundation told Black Voices:

"It is time for black people to understand that the investment in their community is not just the function of banks," Mr. Williams said. "Maybe faith-based organizations, professional organizations and individual investors are going to have to step up and provide alternative types of funding for businesses."

He also said that black entrepreneurs must embrace the challenge of proving that their businesses deserve financing, and of thinking outside the box to find funding from non-traditional sources.

"If you are an entrepreneur, don't be wedded to what you are doing now," Mr. Williams urged. "There may be a lot more lucrative opportunities that become available over the next two years."

For example black entrepreneurs might look to start businesses in areas that are more likely to receive funding based on demographic trends or national and international demand.

Mr. Williams has crafted a list of five measures minority entrepreneurs should take in order to better prepare themselves to attract the appropriate funding for their businesses:

1. Have a solid business plan -- Analyzing the feasibility of your business process is critical and helps create a solid and realistic road map for success.

2. Have sufficient credit score/skin in the game -- Entrepreneurs need to have a solid credit history to secure funding. Having a personal investment in the business ("skin in the game") is a critical element in attracting additional resources.

3. Identify the right type/amount of funding -- Make sure you know the type (i.e. debt, angle funding, venture capital, etc.) and amount of funding that is right for your business needs.

4. Have accurate company financials/financial projections -- Although this is part of the business plan, the financial health of your business needs to be reemphasized. A clear understanding of the financial systems and projected earnings of your company is a must.

5. Have the right management team in place -- Everything starts with the right management team. Use a critical lens to examine whether you have the right people in the correct positions.

By using these guidelines, black-owned businesses may increase their ability to attract funding and overall business success.

10 Urban Money Myths

    Money Myths That Just Won't Die

    There is an awful lot of bad advice out there when it comes to managing your personal finances. Like rumors, these myths get told and retold as if they were true and spread like wildfire even though they are flat out wrong.

    Click through our gallery to see 10 urban money myths that you would do best not to believe.


    (To see the 10 myths, mouse over the photo at left and click on the right arrow.)

    Corbis

    Money Myth No. 1: This is a Great Opportunity to Buy Stocks

    If you believe that, I have some real estate in Florida (with just a little water on it) that's also a great buy. If your financial advisor is telling you that now is the time to buy, fire your broker. Are you kidding me?!

    We know that you are desperate to make back some of your investment losses, but buying stocks in this environment isn't the way to do it. The bottom is nowhere in sight right now, and this is no time to invest new money -- don't let anyone tell you otherwise.

    Cassandra Hubbart, AOL

    Money Myth No. 2: Everyone Needs Life Insurance

    Think the insurance agents are behind keeping this money myth alive? Here it is in a nutshell: If you have someone who really DEPENDS on your income -- then, yes, you likely may need life insurance to help them maintain their standard of living if you're gone.

    If you're single, retired or part of a dual income household with no dependents, you may not need life insurance at all. And, please, don't count on life insurance as a savings plan or as a source of "emergency money" that you can cash in down the road.

    Brand X

    Money Myth No. 3: Credit Counseling Will Hurt Your Credit Score

    No, no, NO! We're going to scream this one from the rooftops till we get through! Credit counseling will not affect your credit score one iota.

    In fact, Fair Isaac (the company that calculates credit scores) does not factor enrollment with a credit counseling service into their scoring criteria. However, some lenders will see that "in credit counseling" notation on your credit report as a red flag, so you may have trouble getting new credit while you are in counseling.

    Getty Images

    Money Myth No. 4: Money Markets are FDIC Insured

    A money market mutual fund is most certainly NOT FDIC insured. However, a money market DEPOSIT account -- which earns interest at a rate set (and paid) by the bank -- IS FDIC insured.

    The fact that the names of these two vehicles sound similar may be the source of the confusion. Just suffice it to say that, basically, any deposit-type of account where your bank pays you interest is probably insured (but double check!) That includes any traditional type of bank account -- from checking and savings to CDs and IRAs. All of these are insured by the FDIC up to the limit of $250,000 per qualifying account.

    Getty Images | AOL

    Money Myth No. 5: You Get What You Pay For

    Despite overwhelming evidence to the contrary, this money myth won't die.

    While it's true that sometimes there IS a link between price and quality, more often than not, you can get a great product at a great price if you shop around and/or know what to look for.

    Take generic drugs, for example. They often use the exact same ingredients as their higher-priced name brand counterparts, and many are considered to be just as effective when stacked up against the big names. So why pay more?

    Amey Stone, AOL

    Money Myth No. 6: Co-Signing a Loan is No Big Deal

    Think co-signing a loan for a friend or relative is "not a big deal"? Think again.

    Your signature is essentially telling the lender, "Sure, come after ME if my loved one defaults ... or even misses ONE payment. I'll take care of it!"

    And, yes, this even applies to your own children. We know of one couple who co-signed a loan for their grown son -- one day, he just stopped making payments. Guess who's now making those car payments for him ... to avoid ruining their own credit?

    Getty Images

    Money Myth No. 7: You Don't Need a Will if You're Leaving Everything to Your Spouse

    More than half of Americans die without leaving one. Big mistake.

    Don't make the all-too-common assumption that your spouse will automatically get everything -- the house, the car, your investments -- upon your death. Without a will, there's no guarantee. That goes especially if you have children and/or surviving parents. The law in most states will award one-third to one-half of your property to your surviving spouse and divvy up the rest between your children and your parents, if they're still living.

    Photodisc

    Money Myth No. 8: Your Debts Will Be Wiped Out When You Die

    It's a sad fact: Your debts may live on long after you do. Sure, some of your creditors may choose to forgive your debts, but more often than not, they'll try and collect from your estate.

    If you have a trustee, that person is legally obligated to contact and pay off any debts before distributing money or property to your heirs. But, even if you don't have a trustee, your creditors can still stake a claim against your estate.

    Photodisc

    Money Myth No. 9: You Need a Certain Amount of Money to Start Investing

    Don't let this money myth rob you from investing in your future. Even if you can only invest a few dollars every month, you still have plenty of options.

    As a first step, you can open an online savings account that pays interest. Or you can buy stock directly from a company, though a Direct Stock Purchase plan. You can also pick up a low-cost mutual fund for as little as $50.

    Getty Images

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