Make Saving a Black Thing: How to Start Saving Now!

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A recent study reveals why black families need to stop shopping and start saving. According to a study conducted by Brandeis University's Institute on Assets and Social Policy, white families stocked up on an average of $95,000 more in assets than their black counterparts over a 23 year period.

If this disheartening news feels like sucker punch to the gut, then here's the round house kick to the jaw: Blacks are still earning less money but paying more -- for loans -- than whites. What does that mean? Studies show the average black household makes almost $20,000 less than the median white household . Additionally, blacks still get stuck with higher interests than white borrowers – which really hurts when it comes to big ticket items, such as home purchases. The net result of these two trends is that blacks tend to have less money for large purchases and emergencies, but then it costs us more to get the capital we need to buy homes and takes care care of problems.


Despite these dismal reports, there is hope -- if we African Americans can change our spending habits. Saving what capital we are able to acquire, while using it wisely, is the only immediate solution to these sad trends. The good news is, we are in total control of our actions.

We know that Americans in general – not just blacks – aren't making saving money a priority. Creating a plan for saving today can change your tomorrow. Having a financial cushion eases times of financial hardship and prevents the use of credit cards during emergency situations – such as visits to the hospital (not the mall).

Here are three ways to make saving a part of your life:

  1. Make it automatic – You've heard it before. It's the hardest, yet most simple way to save. Commit yourself to deducting a certain amount of money from each paycheck for savings. Start small with something nominal,such as $10. You'll thank yourself later.
  2. Do it with your friends – Accountability often moves people to action. With that in mind, ask a few friends to join you in creating a savings goal and make a pact to each stash away a certain amount of money each month.
  3. Cash-out – Debit cards have totally changed our accountability when it comes to spending. Instead of swiping, allot the amount of money you want to spend and save each week, and use cash only. This way you can visually keep track of your expenditures.
  4. Talk to your spouse and kids about money – Discussing money with your loved ones promotes the sharing of values and how valuable money is to your familial team. Just do it. Your household and your community will thank you later.
During these tough economic times, being more intelligent about how we use our funds is becoming a critical life skill. Do you have a saving plan that you share with your family and extended community? Please share your thoughts and tips on saving below.



A trained life coach, S. Tia Brown has spent the last 10 years following her passion for journalism as an editor, writer and TV correspondent. Brown has worked for CNN, E!, MSNBC, the New York Daily News, Essence and Black Enterprise. Most recently she served as senior editor for In Touch Weekly magazine. Check out her advice column Do Better, Be Better at www.tiabrown.com.

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