
Additionally, 72% of the respondents said that the NCAA's compensation policy is racist. Most of the coaches earning millions from the NCAA are white, while many of the players who hit the court every day are African American. Also, most of the executives, commentators and others earning the wealth of the league are white, while the family of an athlete who is found to earn money suffers significant penalties for the infraction.
The majority of black survey participants also felt that players should be allowed to unionize. When asked if NCAA athletes should be allowed to form unions, 58% of the respondents said "yes." Some, including Leo Gerard, international president of the United Steelworker's Union, has referred to the NCAA as a "virtual sweatshop" and has advocated for the unionization of college athletes.
Finally, the majority of black respondents also felt that playing college sports inhibits the ability of college athletes to get a good education. When asked, "Do you feel that playing college sports hurts the ability of the athlete to get a good education?" 54% of the respondents said "yes."
With March Madness coming up, the black community must ask itself hard questions about whether or not the compensation scheme for the NCAA actually makes sense. This year, March Madness ad revenue is going to be over 30 percent higher than the ad revenue earned from the entire NBA and Major League Baseball postseasons. In other leagues with revenue at this level, the workers earn millions of dollars for their labor. In the NCAA, half of the families of black college athletes are living in poverty, while coaches and their families live a life of luxury.
The NCAA's business practices are illegal in most other industries. If, for example, this form of compensation were to be used in the retail industry, Attorney General Eric Holder and President Barack Obama would immediately conduct anti-trust hearings and accuse the industry of significant labor rights violations. But the NCAA is given a pass, primarily because they argue that they exist solely due to an educational mission.
The problem with the "educational mission" argument (which I've seen after spending the last 20 years on a college campus), is that education is often put to the side in favor of athletic endeavors. Coaches who graduate players are fired and regularly replaced with coaches with lower graduation rates and higher winning percentages. Athletes are taken out of class in order to play in ESPN games on school nights when they should be studying. In fact, many athletes have their majors selected by "academic advisors," whose job it is to keep kids eligible for play. It is not until he graduates that the athlete finds that his general studies degree has almost no real value in the marketplace. According to one of my friends who played football at a school in the South, "You would have thought we were all going to be generals in military with all the general studies majors we had on our team."
The bottom line is that the NCAA has become a business where education becomes secondary to maximizing profits. What's most interesting, however, is that even if educational equity were achieved, the trade would still be unfair. I am as much of a fan of education as anyone (I am, after all, a college professor), but if given the choice between a $2 million salary to feed my hungry family and free tuition, I'd have taken my pay and paid tuition out of my own pocket. Athletes and their mothers should have the same rights as coaches. It's time to end the NCAA's system of apartheid.
Dr. Boyce Watkins is the founder of the Your Black World Coalition. To have Dr. Boyce commentary delivered to your e-mail, please click here. To follow Dr. Boyce on Facebook, please click here. 
Comments: (13)
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By: dyannpa on 3/16/2011 12:40PM
I dunno I am on the line. any top athlete is still taken care of in other ways. I know...Even the BB player Jason Williams I read his autobio..in it he said he was paid to working, and he was not, that was on of the perks..
I know of black football player who went to a elite school, full schlorship..books everything,,he did not pay for anything but maybe a extra Nike workout suit here and there...Once they won a championship,,they flew to most of their away games, I was at the championship game, the entire week up to the game they were givin all types of stuff and were treated like celebs..
I have read where some athletes think they have a good schlarship ..when they get there it is something different or they are cut...so for them I feel bad...
so I am still on the line whether they should be paid I know the colleges make millions off the sporting events..I think I would rather see better graduation rates..
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By: Justifyed on 3/17/2011 11:40PM
If you pay the athletes, you open up a new topic: "define athlete"? There are some who believe that cheerleading is a sport so do we pay them too?
Who determines which sport gets paid more? Football? Basketball, Soccer? Softball? Will the boys team get more than the girls team? Why?
You are opening the schools up to discrimination law suits based on gender, and even race! Schools will start to lose their accreditation and then the education that the rest of the student body receives will be questioned.
Also, if you pay the athletes more, you will have to pay the coaches more, and the athletic department more which means other departments will suffer and you will have an influx of students joining teams JUST to get paid....which brings you back to which sport plays the most?
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By: tita on 3/16/2011 1:01PM
I agree. I mean come on the colleges are making money off these players. Eastbay has their team uniforms in their books for people to buy. What harm will it be to give the players a stipend each month so that they can play basketball and go to school and not worry about working to buy miscellaneous things? IDK it just seems kind of odd. Yes they are granted a scholarship but that is what the school is giving these players in order for them to play sports for their school. And if what Dr. Watkins is saying is true about the majority of the players classes are "general studies", than to me the scholarships they are giving to these players are just to get them to play sports, not to get an education. Therefore pay these players if you are not going to give them a quality education because all you want from them is to play sports.
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By: bb on 3/16/2011 1:07PM
Absolutely not. It sends the wrong message to children, and it only increases the level of inferiority and entitlement that most athletes already possess. As a race (and I know other races do as well), we place
entirely too much emphasis on sports. At the same time, we neglect
the students who excel academically. If they are going to pay
athletes, pay scholars as well. It never ceases to amaze me how high
school basketball ball and football games are packed; whereas, awards
banquets or other academic functions barely fill up a small
auditorium. We have to do better. Other races already think that the
only thing African-Americans are capable of succeeding in is sports,
which is an absolute disgrace. We are more that just basketball,
football, or tennis. Our ancestors were some of the first and most
laudable chemists, engineers, scientists, and inventors. Stop
conditioning our children to believe that their only way of obtaining
success is by sports or entertainment, for we are far too intelligent
for that mindset.
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By: Justifyed on 3/16/2011 2:12PM
I agree, they should not be paid. Some are getting a free education and that's where the emphasis SHOULD be placed, on education not on sports.
Now I LOVE college sports, more so that professional sports, but if they start paying the athletes, there will be no loyalty to the team; the players will play for the "highest bidder".
The reason why I like college sports is because the athlete are all heart, all about the game, all about loyalty to their school. Once (IF) they start getting paid, graduation stats will plummet, and schools will have no 'bargaining power' other than the money.
Leave it as is, the schools should be taking a lesson from what is happening in the NFL right now. Someone will ALWAYS want more money and someone will feel they deserve more than most.
It is a lose-lose situation for all involved.
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By: Charles on 3/16/2011 2:55PM
Dr. Watkins keeps pushing this issue, but look at the potential disastrous effects on colleges if you start to pay players.
1) How do you determine the amount a player should be paid.
2) Should a player then be able to play both in the NFL and college. Why not?
3) Will Div. 1 schools be allowed to pay players more than Div. 2.
4) Most collegiate athletes don't play football or basketball. Will you pay those athletes too?
5) Will women athletes make as much as men?
6) What about workers comp issues and pensions?
There are many more questions. Watkins talks about the NCAA like its made of NFL owners. I am not a fan of the NCAA. I do think it needs to be reformed but this language paralleling it with slavery is getting out of hand. We are only talking about football and basketball anyway. Lets face it. You really want to reform college football, play less games, increase the number of players, restrict athletes to part-time status so they may study.
Start paying players you have opened up a Pandora'a box of issues..
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By: dyannpa on 3/16/2011 2:24PM
Agree BB
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By: Pink on 3/16/2011 2:57PM
I agree college athletes should be paid. Why should the colleges make all of the money.
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By: Renee' on 3/16/2011 3:18PM
You are in college to learn not earn. Union for college athletes? White Coaches???? Does everything have to have a racial component?
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By: Charlie on 3/18/2011 12:27PM
Of course 70% of our community thinks college atheletes should be paid. They also are by far the largest recipients of welfare payments by % of population in the US-getting paid for having an illegit kids. 1 out 4 black males between the ages of 18 -27 are in the justice system. Living off entitlements is a way of life (living for frre producing nothing) We have the highest high school drop out rate, the lowest college test scores, the highest % of those that start college drop out. We are the most unprepared group for college -of course we should pay atheletes.
Is atheletic prowness the only thing we can be proud of? Why dont we here other races wanting to be paid to go to college?
If these atheletes who are well treated in the colleges I have attended want to get paid-go pro-
or play at the park and see who wants to pay just to see them play?
Dr B you continue to beat a dead issue. We can be so proud of the pros- inthe NFL 70% of the players after leaving the league file bankruptcy? Need we go down the list of outlandish illegal behavior we have seen-Lawarence Taylor, Vick, here's the best Charles Barkley doing the NCAA-a brother woh got arrested with a prostitute and offerd the cop that he could tatoo his name on his ass if he let him go-the NCAA an d CBS must be proud.
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